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Innovative Digital Marketing For 2021

February 9, 11:00 am EST - 12:00 pm EST

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Prior to COVID-19 many small businesses made the strategic decision not only to start their businesses online, but to use digital marketing to fuel business growth. Now, understanding the best practices for digital marketing is critical for small business survival.

Join the RINGLET Team as they give you a broad scope of how you can optimize your online sales this year. We’ll be covering the topics of marketing strategy, client profiles and lifecycles, design strategy, social media and email marketing. The goal of this webinar is for you to walk away with a clear understanding of how to increase revenue and brand awareness in 2021.

RINGLET is an innovative impact company that provides integrated marketing for small businesses. Our team is filled with experts in brand strategy, design, social media marketing, email marketing, and content creation. Since 2017, we’ve worked with hundreds of women entrepreneurs to help their businesses thrive.

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Details

Date:
February 9
Time:
11:00 am EST - 12:00 pm EST
Event Categories:
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Website:
https://members.dcwbc.org/workshop.aspx?ekey=11410003

Redlining and Neighborhood Health

Before the pandemic devastated minority communities, banks and government officials starved them of capital.

Lower-income and minority neighborhoods that were intentionally cut off from lending and investment decades ago today suffer not only from reduced wealth and greater poverty, but from lower life expectancy and higher prevalence of chronic diseases that are risk factors for poor outcomes from COVID-19, a new study shows.

The new study, from the National Community Reinvestment Coalition (NCRC) with researchers from the University of Wisconsin–Milwaukee Joseph J. Zilber School of Public Health and the University of Richmond’s Digital Scholarship Lab, compared 1930’s maps of government-sanctioned lending discrimination zones with current census and public health data.

Table of Content

  • Executive Summary
  • Introduction
  • Redlining, the HOLC Maps and Segregation
  • Segregation, Public Health and COVID-19
  • Methods
  • Results
  • Discussion
  • Conclusion and Policy Recommendations
  • Citations
  • Appendix

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